Consulting for mobile product teams

I help mobile teams fix scaling problems before they become expensive.

If your app feels slower, releases feel riskier, or backend issues keep showing up in the product, I can help you sort the mess, set priorities, and make steady progress.

Why this exists

Most scaling issues in mobile are system issues.

As products grow, the pain usually shows up in the app first. Screens get slow, crashes rise, ratings drop, and release days become stressful.

In most cases, the root cause is spread across app code, API design, backend architecture, cloud setup, observability, and delivery process.

I look at the full picture and help you decide what to fix first so the team can move faster with less risk.

Common problems

Where I usually help teams the most.

Mobile performance

Slow screens, frame drops, startup delays, memory pressure, and inconsistent behavior across Android and iOS.

Backend scalability

APIs that slow down under load, weak caching, database pressure, queue problems, and fragile integrations.

Delivery bottlenecks

Releases that feel risky, unclear ownership, hard to test flows, and architecture that slows the whole team down.

Services

Focused engagements built for real progress.

Mobile and Backend Scalability Audit

A focused review of your app, backend services, APIs, cloud setup, observability, release process, and top scaling risks.

  • Architecture and risk review
  • Mobile/backend bottleneck analysis
  • Prioritized technical roadmap
  • Quick wins and strategic fixes

Performance and Reliability Rescue Sprint

A short practical engagement for teams dealing with urgent performance, reliability, scaling, or release stability issues.

  • Performance diagnostics
  • Backend reliability review
  • Caching and resiliency improvements
  • Implementation guidance

Fractional Mobile and Backend Architect

Ongoing architecture support for teams that need senior guidance without hiring a full time principal engineer.

  • Architecture decision support
  • Technical roadmap reviews
  • Mentoring and engineering guidance
  • Monthly advisory sessions

Best fit

I am most useful when the problem spans more than one area.

If the issue is only headcount, I may not be the right fit. I am most helpful when a team needs senior diagnosis, clear priorities, and architecture direction across mobile and backend systems.

Good fit if you have:

  • An existing mobile product with real users
  • Growing complexity across app and backend services
  • Performance, reliability, or scaling concerns
  • A mobile app and backend stack that is getting harder to scale
  • A team that needs clearer technical direction

Relevant experience

Practical experience across mobile, backend, cloud, and distributed systems.

I work at the intersection of mobile product engineering and backend architecture, where many scaling problems actually live.

  • Built and maintained production mobile applications
  • Worked deeply with backend services, caching, cloud infrastructure, and reliability patterns
  • Supported major mobile app modernization and migration efforts
  • Designed resilient microservices and service orchestration workflows
  • Experienced with mobile performance, async execution, and platform specific behavior
  • Comfortable reviewing both code level issues and system level architecture

Selected results

Representative outcomes from production systems.

Reduced API latency by about 30 to 50% through caching strategy and query optimization.

Improved crash-free sessions by several percentage points with targeted mobile stability and performance fixes.

Reduced release rollback frequency by strengthening CI/CD quality gates and observability.

Helped raise app store rating from around 1 star to 4+ stars in about 2 months by improving stability and choosing better timing for in app review requests.

Results shown are representative, anonymized outcomes from production systems and are shared without confidential details.

Process

A simple way to work together.

01

Understand

We align on product context, architecture, team constraints, current symptoms, and business impact.

02

Review

I review the app, backend services, APIs, infrastructure, observability, release flow, and key architecture decisions.

03

Prioritize

You get a clear roadmap with quick wins, critical risks, and practical implementation steps.

Start with a focused conversation

Tell me what is slowing your product down right now.

Pick a time that works for you and we will focus on the biggest bottlenecks first.

Prefer email? Write to mihajloml@icloud.com.

Book a 30 min call